ivarzantinge.com

Ivar

"I have a life. And it only goes in one direction. Forward."

Smoking is SO intellectual

I recently found out that Camel cigarettes (my brand) is publishing these semi intellectual oneliners inside their boxes. Why? I’m not quite sure, but I guess it is some new form of branding I’m not yet familiar with. The box I bought yesterday says: “Life is the childhood of our immortality” (by Johann Wolfgang von Goethe). That’s an interesting view on the dangers of smoking, isn’t it?

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ivarzantinge.com is a willy-nilly blog social media content aggregator of many years covering a wide range of subjects.

Ivar is Director Business Development at TomTom and bass player of the Rare Groove Orchestra. Send your mail to ivar dot zantinge at gmail dot com. More...

DISCLAIMER: The views expressed here are my own and do not necessarily reflect those of my employer.

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