Posted on August 24th, 2010 | Filed under Culture Jamming, Eco, Marketing, Music General, Videos | No Comments
Cool video of very smart Swedish project. The vid was posted almost a year ago but it’s new to me. The initiative was started by Volkswagen.
We believe that the easiest way to change people’s behaviour for the better is by making it fun to do. We call it The fun theory.
httpv://www.youtube.com/watch?v=2lXh2n0aPyw
Posted on July 11th, 2007 | Filed under Business, Marketing | No Comments
Not happy with a customer? Just terminate!
Seth Godin is discussing the fact that mobile carrier Sprint is canceling subscriptions if you call customer service too often.
As it happens, Sprint is also canceling subscriptions with people who use the Sprint free roaming service too much, amongst them a bunch of US soldiers that got royally screwed by the carrier. All of the subscriptions are ended per July 30. Apparently, the deadline of Sprint’s ‘Final Solution’ project.
